Privacy Policy

LE SILQUE STORE PRIVACY POLICY

1. GENERAL INFORMATION

This Privacy Policy defines the rules for processing and protecting the personal data of Users of the online store available at www.lesilque.com. The document is for informational purposes and has been prepared in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council ("GDPR") and provisions regarding privacy in electronic communications (ePrivacy).

2. DATA CONTROLLER

The controller of your personal data is: GET GLOWING Magdalena Babska ul. R. Felińskiego 1/U1, 81-578 Gdynia NIP: 5862115749, REGON: 222115659. Contact: sklep@lesilque.com. The Controller has not appointed a Data Protection Officer.

3. HOW WE OBTAIN DATA

We obtain personal data: directly from you:

• when placing an order
• when creating an account
• via the contact form
• when subscribing to the newsletter

automatically:

• via cookies
• via analytical and marketing tools
• via tracking technologies (e.g., advertising pixels)
• via server logs (recorded by the IT systems maintaining the store)

4. SCOPE AND PURPOSES OF DATA PROCESSING

4.1 Order fulfillment and customer account

• Scope: first name, last name, address, e-mail, phone number
• Purpose: fulfillment of the sales contract, account management, and participation in the LE SILQUE Club Loyalty Program (point accrual and exchange).
• Basis: Article 6(1)(b) GDPR

4.2 Legal obligations

• Scope: transactional data
• Purpose: tax and accounting settlements
• Basis: Article 6(1)(c) GDPR

4.3 Customer service and contact

• Scope: data provided in correspondence
• Purpose: responding to inquiries, handling complaints
• Basis: Article 6(1)(f) GDPR
• Legitimate interest: ensuring high-quality service and protection against claims

4.4 Marketing and newsletter

• Scope: e-mail address
• Purpose: sending commercial information, including the latest offers and reminders about unfinished purchases (abandoned cart).
• Basis: Article 6(1)(a) GDPR, in conjunction with the provisions of the Act on Providing Services by Electronic Means and the Telecommunications Law (requirement of consent for the use of communication channels). Newsletter subscription may occur in a double opt-in model (confirmation of subscription via e-mail). You can withdraw your consent at any time via the link in the message or by contacting us.

4.5 Personalization and analytics

• Scope: data on website activity
• Purpose: matching content and offers, behavior analysis
• Basis: Article 6(1)(f) GDPR
• Legitimate interest: store development and sales optimization

4.6 AI Assistant (Chatbot)

• Scope: data voluntarily provided during a conversation with the AI Assistant on the website.
• Purpose: providing automatic, immediate answers to user inquiries.
• Basis: Article 6(1)(f) GDPR.
• Legitimate interest: automating customer service and improving the quality of services provided. We warn against providing sensitive data in the chat.

5. SOCIAL MEDIA AND JOINT CONTROLLERSHIP

We maintain brand profiles on social media (e.g., Facebook, Instagram, TikTok). If you visit our profiles and interact with them (e.g., leave a comment, like, send a message), we process your data to build brand image and communicate with you (our legitimate interest - Article 6(1)(f) GDPR). In terms of statistics and advertising tools provided by these platforms, we act as a joint controller of data with the operators of these services (e.g., Meta Platforms Ireland Ltd.).

6. PROFILING

We use profiling for marketing purposes, which involves analyzing your activity (e.g., products viewed, purchase history, clicks). Profiling:

• does not produce legal effects
• does not affect product prices
• is solely used for matching content and advertisements. You have the right to object to profiling.

7. RECIPIENTS OF DATA

Data may be transferred to:

• e-commerce platform operator (Shopify Inc.)
• courier and logistics companies
• marketing and analytical service providers
• accounting firm
• IT entities
• TrustMate SA based in Wrocław, a provider of a system for collecting and verifying post-transaction opinions (to send an invitation to leave a review).

The above entities process data based on data processing agreements (Article 28 GDPR). If you choose electronic payment, your data is also transferred to independent data controllers – payment operators (e.g., PayU, Przelewy24, Stripe or systems integrated with Shopify), for proper and secure transaction authorization.
Your invoice data may also be transferred to the National e-Invoice System (KSeF), in accordance with applicable tax law.

8. TRANSFER OF DATA OUTSIDE THE EEA

Due to the use of the Shopify platform and marketing tools, data may be transferred outside the European Economic Area (e.g., USA, Canada). This transfer primarily occurs based on European Commission implementing decisions stating an adequate level of protection (e.g., the Data Privacy Framework program for certified entities from the USA and based on the decision concerning Canada). In the absence of such a decision for a specific entity, data transfer is based on standard contractual clauses approved by the European Commission.

9. DATA RETENTION PERIOD

We store data:

• for the duration of the contract and order fulfillment
• for the period required by law (e.g., 5 years – accounting)
• until consent is withdrawn (marketing)
• until an effective objection is raised

10. YOUR RIGHTS

You have the right to:

• access data
• rectify data
• erase data
• restrict processing
• object to processing
• data portability
• withdraw consent.
  You also have the right to lodge a complaint with the President of the Personal Data Protection Office.

11. COOKIES AND TRACKING TECHNOLOGIES

The website uses cookies and similar technologies to ensure the proper functioning of the store, traffic analysis, and marketing activities.

11.1 What are cookies

Cookies are small text files stored on your end device (computer, smartphone) that allow your device to be recognized and the page to be displayed correctly.

11.2 Types of cookies used

a) Necessary (technical) They ensure the proper functioning of the store (e.g., shopping cart, login). They do not require user consent.
b) Analytical They allow analysis of website usage and improvement of its operation.
c) Marketing
They enable the display of tailored advertisements and remarketing.

11.3 Tools used

Within the store, we use the following tools:

• Google Analytics – traffic and statistics analysis
• Meta Ads (Facebook Pixel) – advertising and remarketing
• Shopify – store operation and functionalities.
  These tools may use their own cookies.

11.4 Cookie retention period

Cookies may be stored:

• session-based (until the browser is closed)
• persistent (for several months or years – depending on the function)

11.5 Managing cookies

Upon your first visit to the website, a cookie banner is displayed, allowing you to:

• give consent
• reject optional cookies
• manage preferences
  You can also change your cookie settings in your browser at any time.

11.6 Consequences of disabling cookies

Disabling cookies may affect:

• shopping cart functionality
• login capability
• correct display of the page

11.7 Server logs

Using the website involves sending requests to the server where the store is located. Each such request is saved in the server logs. Logs include, among others, IP address, server date and time, information about the web browser and operating system. This data is not associated with specific individuals using the website and serves only as auxiliary material for administrative purposes and to ensure security.

12. VOLUNTARY DATA PROVISION

The provision of data is voluntary, however:

• lack of data prevents order fulfillment
• lack of marketing consent prevents receiving offers

13. DATA SECURITY

We apply appropriate technical and organizational measures, including:

• SSL encryption
• IT system security
• restricted data access

14. POLICY CHANGES

We reserve the right to update the Privacy Policy. The current version will be published on the store's website.

15. CONTACT
For matters related to data protection, you can contact us: e-mail: sklep@lesilque.com tel.: +48 575 136 119
We care about your privacy with the same attention we use to create our products. Version valid from: 29.09.2026